As mentioned before, social media management is an ever-evolving field that requires constant education to stay afloat in. What people are paid for varies quite a bit depending on what area of social media marketing they specialize in.

Some stick with just posting on Facebook or run groups, while others create content for blogs or YouTube channels. A lot of it has to do with which services offer more pay opportunities and which ones people have success doing well within those products.

There are several ways to make money as a social media manager, but not all of them are the same. In this article, we will talk about some of the most popular ways to make income as a social media consultant and how much you can expect to earn per hour.

How To Make Money Online As A Social Media Manager

The best way to ensure that you get paying work is by having lots of live streams online. This means creating accounts on sites like Youtube, Twitch, and other streaming platforms to share your professional skills.

By having a steady stream of videos, you increase your chance of being picked up by employers who watch these sites looking for new material. It also helps you build your audience, as more people can access your content!

Another way to make extra money as a social media manager is through applications and tools designed to help you manage your career (and life) more efficiently.

How to find a social media manager

Finding a good fit is the most important thing when looking for professional help with your social media accounts. You want to make sure that you are able to form a lasting relationship with your social media consultant, but also that they can produce results!

It’s impossible to know if your current settings are working unless you take the time to check them out. Luckily, there are some great resources available to you. Some of these offer free services, while others have paid plans.

You should always do an in-depth search before deciding on anyone’s service. Try talking to other people who use their service and see what they say! If someone else has worked with the company, then chances are it’s worth trying as well.

What to look for in a social media manager

As mentioned earlier, not every business needs a social media manager at this stage. Some businesses have enough marketing savvy that they can create their own postings, manage conversations, and spread online word-of-mouth marketing on their own.

However, most small businesses need help running their accounts, creating content, responding to comments, promoting their posts, and monitoring all of their social sites. This is where having a social media management company come into play.

A good social media manager will be able to take care of everything you don’t want to handle yourself, while also giving you time to focus on other parts of your business.

They'll also be paid very well because people with experience paying for top quality services are very hard to find.

How to start a social media management business

Starting your own social media management company is a great way to make money online. With that said, how do social media managers charge their clients? There are two main ways professional social media consultants bill time for services.

The first is hourly rate- this means they get paid per hour for working with you. Your budget will determine how many hours you want to hire them to help you grow your account.

The second is a flat monthly fee or weekly retainer- these professionals typically lock in an amount of money per month or week they work. This makes it easier for them to plan their schedule and know what their pay is every month!

This article will talk about some tips for starting your own social media management firm and what kind of fees you can offer.

Social media manager timelines

As mentioned before, social media managers typically have an hourly rate for their time. But how they value that time is different depending on what services they offer. Some do not charge by the hour at all!

Some only bill per project or per week, which can be more expensive if your job plan is to manage several accounts on a continuous basis.

Others account for the hours it takes to coordinate meetings with you via phone, video, or in person to add you as a follower, review your profile, update settings, etc. This is sometimes referred to as “the circle of engagement” and will cost around 2-5% of your monthly budget.

Still other social media management professionals factor in the time spent preparing materials such as blogs, tweets, and advertisements for paid posts to match up with upcoming events or announcements. These are usually uploaded through third party tools or software designed to make this process easy and quick.

Social media manager processes

There are many different positions that social media managers can take on to make money. Some manage accounts for companies, while others create or oversee pages and groups for businesses or individuals. Others work more directly with brands to develop strategies and content for them, which is what I am trained in!

As you have probably seen by now, there are an overwhelming amount of new social media tools coming out every day. This makes it tough for people who are not professional marketers to know which ones will be successful and how to use them to promote your company.

That’s where experienced social media professionals come in. People with little to no marketing experience can offer their services to busy business owners via paid service providers. These experts typically cost anywhere from $500-$2,000 per month depending on the size of client they are working with and the level of success they achieve for you.

I would like to talk to you about one such expert today – me! My name is Chris Brogan and I work as a content marketer online. What this means is that I write articles and run webinars that help other entrepreneurs build their online presence – I focus mostly on blogs and social media sites.

My area of expertise is helping small business owners find ways to improve their online image and draw in new customers through digital media. Because I have spent years developing my skills in marketing, I design practical applications using these tools to serve my clients well.

What to do when managing a social media manager

A growing number of companies are now offering what has been coined as a “social media consultant” or, less formally, a “paid Twitter account” position. These individuals are paid by the company to manage their social media accounts- typically via Tweetdeck or another similar software program.

The term “consultant” may sound more professional than someone who uses the term “account manager.” However, like an accountant is hired to help you run your personal financials, having a social media consultant can be just as expensive if not more so than having an internal team that covers this area.

That being said, there are some great reasons to hire a social media consultant over creating your own accounts and overseeing them yourself.

Social media management service types

There are many different types of social media managers out there that offer their services to business owners. Some manage only Facebook, some only Twitter, while others can do both or even all of the major platforms like LinkedIn, YouTube, and Instagram!

Some companies will ask for a monthly subscription fee per platform whereas other’s have a one time setup cost with an extended trial period. What is important though is not what type of plan you choose but rather how much value you get from the service!

Just because someone has a free account does not mean they are giving your company valuable resources and insights. If it seems too good to be true then it probably is! Make sure to do your research and compare prices across vendors before signing up with anyone.

Social media manager tips for clients

As mentioned before, social media managers are professionals who have their own special title but they do not work alone! They are always got paired up with another person or people that hired them to handle their accounts.

As such, there is one more thing social media management professional tip number two can be said about is being aware of client billing.

Social media managers must stay within budget and need to know what services cost how much money. It is also important for them to know whether or not they are paid on time and if they get all of their payments.